Simple pricing, in rand
A monthly fee and a once-off setup fee. No VAT is charged.
Founding clients: only 3 spots
R999 setup (normally from R2,500) and 30% off your first 3 months. 3-month minimum.
AI agent plans
Starter
R1,499 a month
Plus R2,500 once-off setup
- 1 channel (WhatsApp or website chat)
- Enquiries and FAQs 24/7
- Lead capture and qualifying
- About 500 conversations a month
- Email support
Growth
Most popularR2,999 a month
Plus R4,500 once-off setup
- All channels
- Everything in Starter
- Bookings and reminders
- Payment links and deposits
- Lead follow-ups
- About 1,500 conversations a month
- WhatsApp support
Full Ops
R5,499 a month
Plus R7,500 once-off setup
- Everything in Growth
- Quotes, invoices and documents
- CRM
- Owner's daily summary
- About 4,000 conversations a month
- Priority support and a monthly review call
Compare the plans
| Feature | Starter | Growth | Full Ops |
|---|---|---|---|
| Channels | 1 | All | All |
| Enquiries and FAQs 24/7 | Included | Included | Included |
| Lead capture and qualifying | Included | Included | Included |
| Bookings and reminders | Not included | Included | Included |
| Payment links and deposits | Not included | Included | Included |
| Lead follow-ups | Not included | Included | Included |
| Quotes, invoices and documents | Not included | Not included | Included |
| CRM | Not included | Not included | Included |
| Owner's daily summary | Not included | Not included | Included |
| Monthly review call | Not included | Not included | Included |
| Conversations a month | About 500 | About 1,500 | About 4,000 |
| Support | Priority | ||
| Monthly price | R1,499 | R2,999 | R5,499 |
| Once-off setup | R2,500 | R4,500 | R7,500 |
Good to know
- Annual billing: pay for 10 months, get 12.
- WhatsApp messages that your business starts (for example, reminders) are charged by Meta at cost, and billed to your own Meta account.
- All prices are in South African rand. No VAT is charged.
Add-ons
- Google Business Profile setup (R1,500 once)
- Extra languages
- Extra branch or number
Just need one automation?
Every automation is included in Full Ops, and each one is also available on its own.
Instant quotes
A priced quote in the customer's hands in seconds, from WhatsApp or a form on your website.
Price on request
Invoicing and payments
Invoices sent the moment the job is done, with a pay link and polite reminders until it's paid.
Price on request
Scheduling and reminders
Bookings from any channel land in one calendar, with reminders and deposits to cut no-shows.
Price on request
Documents
Forms, statements and paperwork sent, collected and filed without you opening your laptop.
Price on request
Follow-ups and reviews
Polite follow-ups on quotes that went quiet, and a review request after every finished job.
Price on request
Owner reports
One message every morning: who got in touch, what was booked, what was paid and what needs you.
Price on request
Openlate for Sellers
We run your seller accounts on Takealot, Amazon.co.za and Makro. See what's involved.
Get set up (once-off)
Launch
R4,500 once per platform
- Account setup
- 20 listings
- Shipping and fulfilment setup
Launch Pro
R8,500 once
- Everything in Launch
- 50 listings
- Enhanced content
- Basic store setup
Monthly management
Manage
R3,500 a month
- 1 platform
- Up to 50 products
Manage Plus
R6,500 a month
- 2 platforms
- Up to 200 products
Grow
R9,500 a month + 3-5% of sales growth
- 3 platforms
- Ads management
- Campaign planning
50% deposit to start, balance on completion.
All prices are in South African rand. No VAT is charged.
Pricing questions
What does the setup fee cover?
Building your agent from your onboarding form, training it on your services and prices, testing it with you, and launching it on your channels.
Can I pay annually?
Yes. Pay for 10 months upfront and get 12.
What are the Meta message fees?
Meta charges a small fee for WhatsApp messages that your business starts, such as reminders. Meta bills this to your own account at cost. Replies to customers who message you first are not charged this way.
Do you charge VAT?
No. All prices are in South African rand and no VAT is charged.
Am I locked into a contract?
No. Plans run month to month and you can cancel with one month's notice. The founding clients offer has a 3-month minimum.
What is the founding clients offer?
Our first 3 clients pay R999 for setup instead of the normal fee, and get 30% off their first 3 months. There is a 3-month minimum.
Not sure which plan fits?
Tell us what your business does and how customers reach you. We'll recommend a plan, and tell you if you don't need one yet.